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October 05, 2004

AT&T Wireless Launches Really Lame Mobile Phone Music Store

The music/mobile phone relationship is in its infancy and we'll have to wait to see how it develops. However, this weak entry by AT&T called the mMode Music Store does not bode well. The facts: You have to have an mMode-enabled cellular plan. You must have an AT&T e-Wallet account. The mMode store has over 750,000 tracks priced at .99 cents each. You can use the store from either a phone or a computer. Tracks ordered with the phone must them be downloaded from a computer. Music tracks are in WMA format.

Sam Hall, AT&T Wireless' vice president of mMode Services says, "From our view, it really turns the mobile phone into kind of a remote control for buying music." Um, unless I'm missing something here, buying a track on my phone then having to go to my computer, access the web site, download the track, then sync the phone is not making things any easier.

Posted on October 5, 2004 12:10 PM | Category: Not directly iPod related…

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